NFL announces Manuel Turizo as halftime headliner for 2026 Madrid Game

• Colombian superstar Manuel Turizo will headline the halftime show at the Bernabéu Stadium for the Bengals vs Falcons clash.

• The performance forms part of a record setting slate of seven international halftime shows presented by American Express.

• The historic Madrid contest takes place on Sunday November eight as part of the NFL global expansion.

The National Football League has officially announced that Colombian music sensation Manuel Turizo will star as the halftime show headliner for the 2026 NFL Madrid Game. Scheduled for Sunday, November 8, at the iconic Santiago Bernabéu Stadium, the regular season matchup features the Cincinnati Bengals taking on the Atlanta Falcons. The performance represents a milestone event for European football fans, merging top tier American football action with premier global Latin entertainment inside one of the world most famous sporting venues.

 

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Record breaking international slate and global entertainment strategy

Turizo performance in Madrid serves as a cornerstone of the NFL most ambitious international campaign to date, featuring seven halftime shows across four continents. Supported by American Express, this record setting international concert series spans major global markets including Melbourne, Rio de Janeiro, London, Paris, Munich and Mexico City. League executives emphasized that bringing high energy performers like Turizo to foreign venues strengthens cultural connections and broadens the sport global audience appeal during historic regular season broadcasts.

Musical accolades and broadcast details

Recognized globally for chart topping hits such as La Bachata, El Merengue, and tracks from his fifth studio album Apambichao, Turizo brings billions of global streams and multi Latin Grammy nominations to the Bernabéu stage. Expressing immense enthusiasm for the upcoming show, the artist promised a memorable experience packed with surprises for international viewers. Spanish audiences will be able to watch the entire halftime performance live across national broadcast networks including DAZN, Cuatro, and Mediaset Infinity.

 

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Expanding the NFL footprint in European markets

Hosting a regular season contest in Spain underscores the league long term commitment to growing gridiron football across continental Europe. Integrating local cultural elements with world class halftime entertainment ensures that the Madrid fixture will leave a lasting impression on international fans, establishing the Spanish capital as a premier destination for future high profile NFL international fixtures and global sporting celebrations.

Long term vision for global fan engagement

Delivering customized entertainment experiences tailored to host cities represents a cornerstone of the league international strategy. By pairing elite athletic competition with culturally resonant music stars, the NFL successfully creates immersive festival environments that attract diverse international audiences, reinforcing the league status as a dominant force in global sports entertainment.