A-Rod is the Face of ‘Hims’ Male Concealer

Alex Rodriguez AKA A-Rod has amassed many accolades throughout his illustrious life and career. We know him as A-Rod the youngest player to hit 500 home runs, A-Rod who won a championship with the Yankees, A-Rod the chairman of Presidente beer,  A-Rod owner of the Minnesota Timberwolves, and A-Rod the on and off (currently off) lover of Jennifer Lopez. But A-Rod, the face of the first mainstream male makeup line? Yup, he really can do it all!

A-Rod and JLO invested big in the beauty and wellness company, Hims & Hers. With that, he was able to release his own male concealer called The Blur Stick. In his own words  “I wanted to create a product that solved an issue I faced every day. I realized as I was jumping from meeting to meeting, I needed something quick and easy in my routine to conceal blemishes or razor bumps.” A-Rod is not the first man to use makeup, but he is taking steps to make concealer more widely accepted in the male market.

In many situations, men have their bad days. They wake up with some blemishes or bags under their eyes and until now – they’ve just had to take that L; however, with Hims concealer we don’t anymore. The Blur Stick is a simple concealer that comes in 17 different shades and is only $17 per stick – a small price to pay to look your best.