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The Surging Influence of Mexican Music in 2023
Mexican Artists who shined in 2023
Música regional mexicana and its sub genres like corridos tumbados, trap corridos, and, simply the romantic norteño music are taking over the world. 2023 witnessed a gigantic shift in the music industry as Peso Pluma, the up-and-coming star from Zapopan, Jalisco, quickly accelerated to the rank of fifth most listened-to artist worldwide. With his sensational hit collaboration, “Ella Baila Sola,” alongside Eslabón Armado, Peso Pluma managed to capture the hearts of millions of fans, making the song the fifth most listened-to track globally.
This achievement marks a significant moment in the surging influence of Mexican music and culture on the international stage as artists such as Natanel Cano, Grupo Frontera, Junior H, Kenia Os, Christian Nodal, Fuerza Regida, and Eslabón Armado, among others, follow his steps.
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Peso Pluma solidified his position as the greatest Mexican singer in recent times. With more than 10 million streams in 24 hours and over 9 billion views on Spotify, Peso Pluma’s success resonated globally, earning him the fifth spot in the Top 5 of the most listened-to artists worldwide.
In the list of the 50 most-reproduced artists worldwide across all genres and global markets, 16 Latin artists made their mark. Junior H, another Mexican artist, secured the 18th spot, reflecting the presence of Mexican talent on the global stage.
Not only did 2023 see Latin music dominating the charts worldwide, but it was also the year with the largest number of Latin songs in the number 1 position for the first time in the history of Spotify, with 9 Latin songs occupying the seat of honor.
Spotify’s Most-Streamed Songs Globally ‼️
1. “Flowers” by Miley Cyrus
2. “Kill Bill” by SZA
3. “As It Was” by Harry Styles
4. “Seven (feat. Latto)” by Jung Kook
5. “Ella Baila Sola” by Eslabon Armado, Peso Pluma
6. “Cruel Summer” by Taylor Swift
7. “Creepin’ (with The…
— RapTV (@Rap) November 30, 2023
A noteworthy trend that took place throughout 2023 was the dominance of regional Mexican music, with five artists, including Peso Pluma, Junior H, Natanael Cano, Fuerza Regida, and Grupo Frontera, gracing the list of the 50 most-played artists worldwide. Fuerza Regida and Grupo Frontera concluded wildly successful concert tours, filling venues such as the Honda Anaheim and the Peacock Theater in Los Angeles.
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Also Read: Peso Pluma’s Wildly Successful 2023 in Review
Top Mexican Songs 2023
The peak of Mexican music’s success came with the chart-topping collaboration “Ella Baila Sola.” This song not only secured the first position on Spotify’s global charts for an unprecedented 51 days but also dominated the US charts for 54 days. The song became the fifth most listened-to song worldwide and the most listened-to Latin song globally.
Collaborations like “La Bebe – Remix” by Yng Lvcas and Peso Pluma, ranking fourth, and “un x100to” by Grupo Frontera and Bad Bunny debuting at the fifth spot on the Latin chart highlight the diverse contributions of Mexican artists to the global music scene.
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But Peso Pluma’s incredible year doesn’t end there. He also placed ninth on the Most Streamed Albums chart worldwide while corridos, the genre that skyrocketed him to fame, also became the most listened-to by Mexicans in 2023.
In 2023, Grupo Frontera and Los Ángeles Azules marked a significant milestone in their successful musical journeys. Grupo Frontera’s rise to international acclaim was propelled by the release of “Un x100to,” a song that featured the collaboration of the renowned Bad Bunny. The track not only garnered immense popularity but also led to an invitation to perform at Coachella alongside the Puerto Rican superstar, providing the band with a global stage to showcase their music.
Regional Mexican Music
Calibash 2024, scheduled for January 12th and 13th, will feature Grupo Frontera on its second date, sharing the stage with notable regional Mexican artists like Conexión Divina, Yahritza y su Esencia, Edgardo Nuñez, and Mexican reggaetonero Yng Lvcas. This edition of the event has chosen to dedicate its second date predominantly to Mexican regional music, a genre that not only continues to dominate stages in the United States and Mexico but also holds top positions on global popularity charts. Regional music has become the most popular genre among new Latin generations in the US, transcending language barriers as these audiences, often not fluent in Spanish, connect with and embrace the genre, singing or humming its songs in the language of their familial roots.
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Simultaneously, Los Ángeles Azules, the iconic Mexican cumbia group, received the prestigious Billboard Artistic Lifetime Achievement Award at the 2023 Billboard Latin Music Awards, celebrating their remarkable 40-year musical career. With 14 entries on the Hot Latin Songs chart and six songs reaching the top 10 of Latin Airplay, Los Ángeles Azules have consistently demonstrated their enduring popularity. Their 2020 album, “De Buenos Aires Para El Mundo,” debuted at Number 8 on the Regional Mexican Albums chart.
This year, they toured the continent with the Cumbia para el Corazón Tour to present their most recent album “Cumbia al Corazón,” which features guests such as Nicki Nicole, Sofía Reyes, Esteman, Carlos Vives, Juanes, David Bisbal, and La Trakalosa de Monterrey.
Why Mexican Music Dominates 2023
However, the success of regional Mexican music’s global expansion didn’t happen overnight. Rooted in a century and a half of tradition, the genre has laid the foundation for the emergence of a new wave of artists who skillfully blended this long-established style with contemporary influences, creating a sound that appeals to a broader and younger audience, both locally and internationally.
As the US is home to the second-largest Mexican community worldwide, the cultural exchange between the neighboring nations has played a pivotal role in the global reach of regional Mexican music, with young, fresh artists finding their own musical pathway by blending the genre with hip-hop, rap, and reggaetón to captivate a new generation of listeners in 2024.
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