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Billboard Celebrates the Latinas Shaping Latin Music in 2025
The 2025 edition of Billboard Mujeres Latinas en la Música took place on Thursday, April 24, at the Telemundo Center in Miami. The event brought together legends, rising stars, genre pushers, and icons to honor the women who keep shaping Latin music, not just with their voices but with everything they stand for. From heartfelt speeches to show-stopping performances, this year’s honorees reminded everyone what it means to break through, evolve, and stay strong.
Olga Tañón kicked off the night with an amazing medley of her greatest hits: “Basta Ya,” “El Reclamo,” “Escondidos,” “Cómo Olvidar,” and “Así Soy Yo.” Right after, she received the Lifetime Achievement Award from Luis Fonsi, who thanked her for giving him his first big break in the industry. “Almost 40 years in this career,” she remarked, “and this still feels special.” Later in the show, she teamed up with Ivy Queen and La India for a tribute to Celia Cruz.
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Anitta went acoustic for her performance of “Larissa,” and it hit differently. No dancers, no choreo, just her and a guitar. It was the kind of moment that stops a room. Dressed in a nude lace dress and surrounded by smoke onstage, she delivered a rare, stripped-down performance. Then she used her Vanguard Award moment to remind everyone that artists can help change society: “This award is important. But we need more men supporting us, too. This isn’t just a women’s issue.”
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Wearing a white silk suit, Natti Natasha delivered “Vendaje,” a romantic bachata-pop ballad from her latest album. She was honored with the Unstoppable Award, and her speech became emotional as she dedicated her win to those affected by recent tragedies in the Dominican Republic: “A woman can sing to the whole world.” She also thanked Don Omar, Bad Bunny, Becky G, and her daughter for their role in her journey.
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Belinda went full flower power (literally). She kicked off with “Cursi de Más” in a dress made completely of flowers, then switched things up to a fringed outfit and cowboy hat for “300 Noches.” Lele Pons, who is noticeably pregnant, presented her with the Evolution Award. Belinda mentioned she’s feeling more inspired than ever and discussed exploring new musical directions, from corridos to cumbia to electronic music.
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Chiquis rocked the stage with a banda supporting her, performing “Qué Me Vas a Dar” in honor of her mom, Jenni Rivera, along with her own track “Por Qué Soy Abeja Reina.” She was dressed to impress in a burgundy gown with a matching cowboy hat, owning the stage with her commanding presence. Amandititita presented her with the Impact Award, celebrating her contributions beyond music. “Having a mic is a responsibility,” she noted. “I started this to inspire. ¡Arriba las mujeres!”
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The Mexican-American duo HaAsh (sisters Hanna and Ashley) rocked the stage with their hits “Perdón, Perdón” and “Estés Donde Estés” while strumming their guitars. Then, Prince Royce presented them with the Unbreakable Award, celebrating their impressive 20+ years in the business. “This award reminds us that there’s strength in unity,” they expressed, extending thanks to their team, family, and fans.
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To celebrate 100 years since Celia Cruz’s birth, Ivy Queen, La India, and Olga Tañón came together to perform “Yerbero Moderno,” “La Negra Tiene Tumbao,” and “Quimbara.” The tribute was colorful, loud, and full of sabor, just like Celia’s legacy. Cuban singer Goyo presented the Legend Award, sharing her memory of singing for Celia as a child. A video montage added voices from Gloria Estefan and more, all acknowledging the Queen of Salsa’s impact.
Ana Bárbara and Yahritza y Su Esencia joined forces for “Besos Robados,” creating a standout moment of the night. The set looked like a desert under the moonlight, and their duet showed how generations can blend beautifully in regional Mexican music. Ana brought the glam, Yahritza kept it cool, and together they made it work.
Selena Gomez didn’t attend in person, since she’s currently filming in New York, but she accepted her Woman of the Year Award with a video message that hit home. “I didn’t grow up seeing women like me onstage,” she said. “Releasing Revelación was for my culture, my family, and myself.” She also gave a shoutout to her fans: “Te amo. You’re the reason I get to do what I love.”
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Billboard’s Leila Cobo summed it up perfectly: “This is about celebrating women shaping culture through their art. And we’re just getting started.”
From Celia Cruz to Selena Gomez, from regional sounds to global pop, the 2025 Billboard Latin Women in Music event celebrated women across the entire spectrum of Latin music.
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